Ada County's Direct Primary Care Pioneers

Jumping into a private medical practice these days may seem like a scary proposition for employed doctors. But Julie Gunther, MD talks about why she took a leap of faith when she heard about the Direct Primary Care model and why she thinks it can help reshape patient care.

a few Ada County Direct Primary Care Providers

• Alliance Concierge Care
• Initial Point Medical
• Keystone Idaho (House Calls)
• Spark MD
• Treasure Valley Family Medicine

Idaho Business Insider Article on DPC

Increasing Stickiness and Decreasing Friction

Michael Boerner is a serial entrepreneur in Boise Idaho with over 27 years of experience founding and leading media and technology companies. He is responsible for raising over $24M in capital and is the architect of a number of enterprise video technologies enabling the intelligent organization and delivery of personalized and sequenced video engagement.


In this episode, he encourages physicians to think about how to make the important information they convey to patients memorable and how to reduce friction in behavior change.

Neuroplasticity and Stress

In this episode, Boise physician Deb Roman, D.O. discusses the latest research into neuroplasticity - the finding that our brains are constantly being reshaped adaptively or maladaptively from stimuli - and how it relates to dealing with stress and burnout.

Further Resources:
Center for Healthy Minds
Center for Greater Good
Dr. Roman's Finding Health Blog: A Snapshot in Time

Finding Your Sense of Self Again

Chris Peine, D.O. from Eagle Idaho talks about his own personal journal through burnout and what he did to create a medical practice he enjoys coming back to from vacation.

Have You Lost Your Sense of Creativity?

It may do you well to ask yourself if have lost your sense of creativity (and humor) thanks to your perpetual steeping in logical problem solving, evidenced based medicine, and science. As Albert Einstein has famously said, "We cannot solve our problems with the same thinking we used when we created them."